New Sony 3D TV ad featuring Kaka

The ad is designed to be seen on both 3D and 2D TV sets; the idea behind viewing it in 2D is that it gives viewers the chance to imagine what the advert will look like in 3D. Watching football in 3D is going to totally redefine the experience of watching the game at home; Sony are giving you a taste of what it will be like.

If you did want to see it in full HD 3D, you can visit selected Sony Style stores from June 12th onwards.

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