Occupation: Hair dresser
Meet Nicole. Flirty and fun, this party girl lives by the motto, “Don’t hate me because you ain’t me.” Her colourful outfits and big hair match her bubbly personality and you can’t help but smile with this ditzy diva around.
Occupation: Works for his dad’s furniture import company
Hometown: Ystrad Mynach
Meet Valley’s nice guy Liam or Lip as he’s known to his rugby mates. The self-proclaimed “only gay in the village” loves the idea of moving to Cardiff to gain the experience and contacts to make it in the music business.
Occupation: Law student
Forget Legally Blonde, Jenna is The Valleys very own Legally Brunette having just completed a law degree. Just like her heroine Elle Woods, pretty, glam and slightly ditzy, Jenna even carries an adorable pet Chihuahua called Princess around in her handbag.
Get ready to meet Wales’ next (or should that be first?) urban music sensation. Leeroy is all about his music and wants to use The Valleys to get himself heard.
Occupation: Call centre senior manager
Rosé wine-guzzling party girl Carley wants to swap life working in a boring call centre for the chance to do something that she thinks she’d excel in, and that’s promotions.
Ladies’ man Darren – or Chidgey as everyone calls him – has an ego as big as his muscles. He rates himself as a ten out of ten and says that girls are always fighting over him.
Occupation: Call centre supervisor
Chatty, bubbly and vivacious, you’ll struggle to get a word in edgeways with this Valley girl around.
Occupation: Leisure centre assistant and student
Don’t be fooled by Aron’s cute baby face – this boy kicks butt, literally. He’s a three-time world champion kick boxer whose ambition in life is to make a career for himself in the sport.
Occupation: Accounts administrator
Hometown: Port Talbot
Move over Katie Price. Lateysha is coming to steal your glamour model-turned-business woman crown. All while looking as gorgeous as Beyonce, who people mistake her for all the time!
Occupation: Glamour model, photographer and Valleys boss
AK is The Valleys resident empowered female! She’s here to put an end to the bimbo glamour model stereotype and make the housemates realise that it takes hard work to make it as model.
Occupation: Promotions manager
Business comes before pleasure with night club promoter Jordan. He’s here to show the housemates that organising parties for a living isn’t all fun and games.
“There’s a myth that promotions is easy and you just open the doors and people turn up. It’s my job to show how much graft goes in to pulling off a good event,” Jordan insists.