ITV has acquired the freehold ownership rights to the London Television Centre in London.
The 2.5 acre site, which is the home of the broadcaster, was purchased for £56 million from Coal Pension Properties.
Prior to the purchase, ITV has been locked into a 56-year lease with no breaks on the 22-story tower and studio complex.
ITV are looking to play the cuteness card with one of their new branding idents featuring a pug getting a bath.
The clip is one of a number of new identities that broadcaster has rolled out today as part of the brand refresher, which also includes changing the name of ITV1 to simply ‘ITV’.
ITV has refreshed its family of channels this week, launching its new look logos and identities.
ITV1 is now known simply as ‘ITV’ and has a fresh new logo and colour scheme to go with its name change.
The banding alterations are the first for ITV since 2006.
ITV group director of marketing and research, Rufus Radcliffe, said: “Viewers now have access to hundreds of channels and are forming relationships with digital brands that did not exist a few years ago.
“The rebranding of ITV will allow us to further cement the relationship in viewers’ minds between our shows and the ITV brand that produces and broadcasts them. Continue reading »
Culture secretary Maria Miller has confirmed that both ITV and Channel 5 will have their licences renewed as expected after their current agreements expire in 2014.
But Miller warned that both broadcasters that they may be expected to up their public service broadcasting commitment to news and current affairs and original programming.
She said that both will need to at least “maintain, or even increase, the current level of public service requirements, such as the amount of news or original content”.
Miller said: “Renewing the licences for Channel 3 [ITV] and 5 will enable us to secure a strong and diverse future for public service broadcasting. Continue reading »
ITV today shared the first details of its major, business-wide rebrand – which will see a new unifying brand identity for ITV plc, ITV Network, and ITV’s content and distribution businesses, domestic and international, from January 2013.
The brand development work is linked to ITV’s Transformation plan, and has been led by Group Director of Marketing and Research Rufus Radcliffe, Director of Network Marketing, Reemah Sakaan, and Creative Director of ITV Creative, Phil Lind.
The cornerstone of the rebrand is a new unifying brand identity for ITV – which will stretch across the branding for ITV plc, as well as ITV channels and online, and all ITV Studios content and distribution businesses, both in the UK, and overseas. The rebrand will also extend to ITV’s buildings, internal branding and services. Continue reading »
Lord Sugar has fired Amy Corrigan from Young Apprentice this week following the rare items task. The 17-year-old was brought into the boardroom by her team leader Steven Cole alongside David Odhiambo.
Hunted to continue without BBC
Hunted has been given a lifeline thanks to Cinemax in the US after the BBC decided to drop it this week. The UK/S co-production will now continue with just the American based Cinemax without any BBC involvement. Continue reading »
ITV reported this week lower than usual ad revenue for the third quarter due to the London 2012 Olympics coverage on the BBC over the summer.
The Olympics blunted ITV’s ratings and ad momentum but the broadcaster still says they are on track for unchanged ad revenue across the whole year.
ITV claims they are still outperforming the overall UK TV advertising market despite the packed summer sporting calendar on the BBC.
Ad revenue dropped for ITV by 6 per cent during the third quarter, which was in line with what most analysts expected. Continue reading »
Well it’s been a couple of days now and the furore has died down a little bit but the outrage still remains that accuses The X Factor of yet again being a fixed TV show.
Thousands of fans have stated on their social network pages and lobbied for more viewers to join them in boycotting the show.
Our question to you is should we boycott the show?
And why those who covered up Savile’s alleged abuse should be tried for aiding and abetting a paedophile
As you’re probably aware, ITV1 is airing a documentary tonight that examines claims that the late Sir Jimmy Savile was “a predatory paedophile” who used his fame, money and influence as a cover for the abuse of vulnerable young girls.
In Exposure: The Other Side of Jimmy Savile, we’ll see the culmination of former detective Mark Williams-Thomas’s investigation into allegations made against Savile by at least five – some tabloids report that number is now ten – women who say Savile abused them when they were teenagers.
And since some of the details that we’ll see in the film were made public, allegations of a cover-up at the BBC have been leveled at the corporation, which its executives strenuously deny.
However, earlier this week DJ Paul Gambaccini – who worked with Savile on several occasions – said during an interview on Daybreak that Savile’s alleged abuse of children was something of an open secret… Continue reading »
This weekend’s X Factor will see 12 acts through to the live shows, however in a bid to entice viewers back to the show, ITV bosses have employed the use of wild cards – the reappearance of acts previously cut by the judges.
The four judges, Gary Barlow, Nicole Scherzinger, Tulisa Contostavlos and Louis Walsh, will be seen on Sunday night picking their final contestants to go through to the live shows however they have also been asked to pick one wildcard act each.
The four wild cards will then battle it out head to head in a public vote with the winner joining the other 12 finalists in the main show.
The four wildcards are currently living with the other contestants at the five-star Corinthia Hotel in central London. Continue reading »
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